Making an attractive market position crystal clear

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FOOD & BEVERAGE (GLASS CONTAINERS) INDUSTRY

Opportunity

To help secure the optimal sale price for a glass containers manufacturer in its portfolio, a PE firm needed to confirm and quantify the company’s unique and sustainable position in the marketplace.

Clearly defining this market position required addressing key areas where the company lacked insight:
A holistic view of the North America glass container market, including growth projections by key food and beverage categories
Customer perceptions of the company vs. key peers
A 5-year growth strategy with supporting key initiatives

Action

No two companies can or should pursue the same path to optimal growth. That’s why we take a custom, collaborative approach, aligning our market-tested best practices and tools to your unique objectives, strengths, and challenges. While we apply proven frameworks, we never rely on off-the-shelf solutions to address your unique needs.

Through informed opportunity assessment and prioritization, we arrive at the kind of proprietary insights that can create a meaningful competitive advantage and inform a unique growth strategy. Of all the opportunities in the marketplace, a select few offer your company the greatest growth potential. Here’s how we can help you capture them:
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Opportunity Assessment & Identification

In this case, Market Analysis was the most crucial issue at hand, specifically:
  • Detailed sizing of the North American glass container market
  • Growth projections in the most relevant product categories
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Insight Development​

What this client needed most was proprietary customer and consumer research designed to provide:
  • Customer perceptions of the portfolio company versus competitors
  • Identification of potential points of differentiation
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Models and Tools

Helping to quantify the manufacturer’s unique market position was best accomplished through Proprietary Modeling designed to establish:
  • Custom segmentation of the “premium” stratum in North America, where the company would have a strong foothold
  • Segment sizing and growth projections
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Enterprise Growth Strategy

We developed an attainable, 5-year growth strategy with clearly articulated key initiatives and a credible forecast to help demonstrate the company’s potential future state.

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Impact

The PE firm commanded a sale price of more than $1 billion, and was recognized by BUYOUTS with the Deal of the Year in 2017.
  • New insights into brand perceptions vs. peers
  • Proprietary modeling of specific “premium” segments to protect and/or enter
  • A clear, actionable 5-year growth strategy

Ready to reach your goals

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